That's where Trophy Ridge stabilisers come in. It's the feeling we all live for, yet it's one we all strive to control. May the day never come when the first sight of a giant rack fails to start a thump in your heart you'll eventually feel down in your soul.
REALTREE APG TIGHTSPOT QUIVER SERIES
This, however, is often easier said than done.There is no other stabiliser out there quite like the Static series stabilisers 9" from Trophy Ridge. If we as archery manufactures, dealers and archers can each, on a small scale, invite newcomers into the sport, then collectively as a whole, we’ll be able to grow the sport. “I think that the best way to meet this challenge is through education from everyone in the archery industry focusing on their local areas. “I think the biggest challenge in the archery hunting market right now and the near future will be growing the sport,” he said. That effective communication has become increasingly important for the archery industry in general, Jacks said - especially when looking toward the future. However, as a collective whole, they seem to work well.” Not just one avenue seems to be the standout in marketing. We use print ads, TV, social media, mass email, internet forums and word of mouth. We try to spread this marketing through multiple avenues of media.
“We try to include features and benefits in our advertising that will help bowhunters be better hunters and be more successful while knowing that their gear will perform when they need it. “Marketing directly to bowhunters can be tricky, and we are always looking for the next best way to do it,” he said. That seems to become more challenging as times and the markets change. TightSpot strives to impart marketing messages directly to the hardcore bowhunting consumer, which results in greater sales and an exchange of ideas. Speaking directly to your target audience is another critical component for success, Jacks said. With Realtree being on most major bow manufacturers’ bows, it means that we need to have those patterns to match.” All too often, if we do not have the color to match, they might go with a different product that does match. If their bow is in Realtree Xtra, Max-1 or APG, then they will want our quiver to match.
“Our product attaches to the bows, and most people are really particular about it matching their bow.
“Having a Realtree-licensed product has greatly helped with our business,” Jacks said. Part of that process involves making sure quivers have the precise look hunters desire. These changes are what many bowhunters are looking for, resulting in better sales.” “Sure, we would like to think that we have things nailed down pretty well on our product, but the dealers and customers are the ones who in the end dictate some of the changes that we will make. “We try to get as much customer and dealer feedback on our product as possible,” said Joe Jacks, president. TightSpot makes innovative quivers that fit snugly to your bow. The folks at TightSpot Quivers in Belgrade, Montana, have learned the voices of bowhunters often speak the loudest as the company markets and fine-tunes its products. Hunters are rarely short on opinions, and that’s good - especially when you’re manufacturing and selling high-performance archery gear.
0 kommentar(er)
